STB

US moving to Europe

Need to increase your sales?

Thinking about expanding into UK or mainland Europe?

For US based businesses, with reduced sales potential at home and currently favourable exchange rates, 
the European market could provide a real opportunity for increased sales. 
The well established UK and European markets present a lower risk scenario than some of the newer emerging markets.

Are you aware of all the issues you need to consider when looking to sell into the UK or Europe?

Here are some of the key issues you need to be aware of:

  • Language 
  • Culture
  • Communication
  • Address formats
  • Data Protection Laws
  • Postal regulations

Language is obviously an important issue and marketing materials need to be written in the local language. 
But even for the UK, though we speak the same language on one level, the approach and tone required for 
the UK market can be markedly different from that taken in the US. If this isn’t taken into account it can negatively impact your campaign results.

US to Europe Diagram

STB Direct Marketing has many years of experience of carrying out marketing campaigns in the UK 
and mainland Europe and we can give you the benefit of our knowledge on all the above issues.  
Our service will make your direct marketing to the UK and Europe easier, faster and more cost effective.  
So if you are short of time, resources, or knowledge give us a call.

For more information on how our services will benefit your launch into the UK or 
mainland Europe click here.