Targeting more countries in Europe

You have already expanded into one or two markets in Europe, but have found that you made some mistakes that were a bit costly to your business. You are ready to continue your expansion into another market, but want to eliminate waste on errors this time.

Further European expansionOur Approach

  • Gain a detailed understanding of your plans for expansion into new market.
  • Develop understanding of your business, products/services, target audience, opportunities and challenges. Review previous expansion processes what went wrong and why
  • Consider whether this is the right market.


  • Build structured plan of action to include:
    • Market Research
    • Cultural and language considerations
    • Legal considerations
    • Marketing plan
    • Implementation
    • Timescales
    • Measurement

We would work with you to provide advice and resources where required along the way.